MASTER
 
 

LinkedIn IRL Monday 4-Part Series: LinkedIn Content Channels, Content Distribution, & Inbound Lead Generation

By Bobbie Foedisch Consulting (other events)

4 Dates Through Nov 21, 2022
 
ABOUT ABOUT

Be sure to join the LI IRL Group on LinkedIn! Zoom meeting details will be posted within 2 hours of each event start time. Only those that register will be accepted into the LI IRL Group on LinkedIn.

Videos must be turned on for the duration of the event. NO EXCEPTIONS! LinkedIn IRL is focused on leveraging LinkedIn the same way we behave IRL (In Real Life). Nobody shows up to an event with a paper bag over their heads! Participants are asked to show up and be present, ready to learn, engage, and connect with other professionals.

This 4-Part series is one of 4 series running from August through November.

LI IRL Monday 4-Part Series: LinkedIn Content Channels, Distribution, & Inbound Lead Generation:

  • Sales and Marketing Professionals
  • Business Owners
  • Consultants
  • Coaches
  • ALL PROFESSIONALS WHO SELL

This series takes place on the third Monday of each month, August through November, from 12 PM PST - 1:30 PM PST

LinkedIn has become an incredible resource for building and maintaining your ecosystem through networking, collaboration, and influence via content.

As part of the Social Sales process, we must create a “top-of-mind” status with our prospects as we continue to build our sales funnels. On average, decision-makers will consume 15 – 17 pieces of content and already be 70% through the sales process by the time they ever engage with a professional who sells. Times have changed and it’s time to align the buying process with your sales process.

Given these statistics, wouldn’t it make sense to be the person providing that content during that 70% where a decision is being formulated in the minds of your prospects? And what better way than to be visible where they are looking for content, at the time they are looking, in the moments where they are focused on finding the solutions to fix their problem(s).

In this series, you will learn how to leverage each of the 6 content distribution channels, what to post, when to post, how to post, and how frequently each content channel should hear from you.

You will also learn how to leverage each of the unique audiences from connections to personal followers to corporate followers to subscribers and group members.

You will be given tips on the best way to solicit engagement in an organic way, use content to convert prospects to clients, and influence the decision-making process.

Being top-of-mind and breaking through the noise is becoming more and more of a challenge. In this 4-part series, you will learn how LinkedIn can help you build and maintain your ecosystem online and off! Content distribution is one way to contribute to your pipeline via relevant content your audience craves!

Check out all of our FREE upcoming LinkedIn half-day workshops and 4-part LinkedIn series here: https://bobbie-foedisch-consulting.ticketleap.com/